Rise of the Retail Investor and Its Impact on Private Markets
From Wall Street to Main Street
May 06, 2025
Why the Next Wave of Private Market Growth Belongs to Individual Investors
Private markets are poised for explosive growth. Bain & Company projects that the global private asset market, valued at $25 trillion today, will surge to over $65 trillion by 2032. While institutional investors have historically driven growth, the next phase will be fueled by an entirely different engine: retail capital.
This shift is reshaping the investment management landscape. Individuals are increasingly seeking exposure to non-public assets such as real estate, startups, infrastructure, and private credit. Why? Because public markets have grown volatile, yields on fixed income remain compressed, and long-term wealth creation now requires diversification across asset classes.
However, individual investors face numerous barriers: lack of access, poor visibility into opportunities, complex legal documentation, and fragmented onboarding processes. That’s where Capital Engine® comes in.
Capital Engine® empowers fund managers, syndicators, and platforms to tap into this emerging capital pool by offering a robust and scalable infrastructure that streamlines the end-to-end investment process. Whether through white-labeled platforms or embedded APIs, Capital Engine® enables:
This isn’t just about offering new investment products—it’s about transforming the investor experience. With the look and feel of modern fintech apps, Capital Engine® provides a user-friendly interface that aligns with the expectations of today’s tech-savvy retail investor.
Issuers and sponsors that embrace this shift can unlock entirely new capital channels. They can launch offerings targeted at specific investor demographics (e.g., physicians, family offices, diaspora investors), automate follow-ups, and scale faster than ever.
From Wall Street to Main Street, the democratization of private capital is changing the game. And Capital Engine® is enabling this transition, ensuring that platforms, issuers, and investors alike are positioned for success.
Explore Investment Opportunities
About Capital Engine®
Capital Engine® provides forward-thinking organizations with efficient and scalable private capital and investor management solutions, for both traditional and digital assets.
Built for high-performance capital raising, our technology helps leverage the opportunity to better originate and showcase a diverse selection of private investment deals and offer these to investors i.e. a deal’s potential viability can be better assessed, market appetite determined and transaction promptly closed.
Our clients include broker dealers, family offices, wealth managers, incubators, accelerators, social impact and real estate funds, in providing customized SaaS solutions to power private capital and alternative investment platforms, with a strong focus on investor management services.
Interested in Raising Capital
Request a Call / Demo
Private markets are poised for explosive growth. Bain & Company projects that the global private asset market, valued at $25 trillion today, will surge to over $65 trillion by 2032. While institutional investors have historically driven growth, the next phase will be fueled by an entirely different engine: retail capital.
This shift is reshaping the investment management landscape. Individuals are increasingly seeking exposure to non-public assets such as real estate, startups, infrastructure, and private credit. Why? Because public markets have grown volatile, yields on fixed income remain compressed, and long-term wealth creation now requires diversification across asset classes.
However, individual investors face numerous barriers: lack of access, poor visibility into opportunities, complex legal documentation, and fragmented onboarding processes. That’s where Capital Engine® comes in.
Capital Engine® empowers fund managers, syndicators, and platforms to tap into this emerging capital pool by offering a robust and scalable infrastructure that streamlines the end-to-end investment process. Whether through white-labeled platforms or embedded APIs, Capital Engine® enables:
- Seamless investor onboarding with digital forms and accreditation checks
- Automated compliance with U.S. SEC exemptions (Reg D, Reg A+, Reg CF)
- Real-time portfolio dashboards and investor communications
- Digital signature and subscription processing
- Back-office automation for fund administrators and broker-dealers
This isn’t just about offering new investment products—it’s about transforming the investor experience. With the look and feel of modern fintech apps, Capital Engine® provides a user-friendly interface that aligns with the expectations of today’s tech-savvy retail investor.
Issuers and sponsors that embrace this shift can unlock entirely new capital channels. They can launch offerings targeted at specific investor demographics (e.g., physicians, family offices, diaspora investors), automate follow-ups, and scale faster than ever.
From Wall Street to Main Street, the democratization of private capital is changing the game. And Capital Engine® is enabling this transition, ensuring that platforms, issuers, and investors alike are positioned for success.
Explore Investment Opportunities
About Capital Engine®
Capital Engine® provides forward-thinking organizations with efficient and scalable private capital and investor management solutions, for both traditional and digital assets.
Built for high-performance capital raising, our technology helps leverage the opportunity to better originate and showcase a diverse selection of private investment deals and offer these to investors i.e. a deal’s potential viability can be better assessed, market appetite determined and transaction promptly closed.
Our clients include broker dealers, family offices, wealth managers, incubators, accelerators, social impact and real estate funds, in providing customized SaaS solutions to power private capital and alternative investment platforms, with a strong focus on investor management services.
Interested in Raising Capital
Request a Call / Demo
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